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XO Grey Fox

Grey Fox Models 4: grey hair fashion advertising - well done Baracuta - video

Wednesday, 24 April 2013

Congratulations to Baracuta. These video and still images comprise the fourth of a series of fashion advertisements and celebrate a company that recognises that style doesn't disappear in middle age.

The Harrington jacket was developed by Baracuta* (see footnote) in the 1930s and has become a style icon, worn by Elvis Presley, Steve McQueen and Frank Sinatra, among others. The company was recently sold, but it seems the jacket's future is assured.

Steve McQueen

Clothing with such history and tradition can be worn by any age - new mods and originals - so is by no means the preserve of the young. Well done Baracuta!

Harrington jacket

Harrington jacket

Harrington jacket

Synonymous & Antonymous (long version) from WP on Vimeo.

*My original text repeated information on the web that said that Grenfell was one of the originators of the Harrington jacket. I've been contacted by a reputable source who tells me that there is no evidence of Grenfell's early involvement. I'm happy to change this if anyone can produce a 30s manufactured Grenfell Harrington jacket.
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Labels: Baracuta, Grey Fox Models, Harrington jacket, mod culture, mods, Steve McQueen

1 comment

  1. Barry Arnold21 November 2013 at 14:26

    Much as I like to see these classic items - I also wonder about £279 for a Harrington Jacket. My daughter bought an excellent example from a shop in Camden. Made in England and I think I prefer it to its more expensive cousin. At £35 its a bargain http://goo.gl/FVp7Si

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