How would the James Bond of 2015 live and dress?

How would James Bond of 2015 live? The real 007, of the books rather than the films, was an affluent man in his thirties living and working fifty to sixty years ago. He wore a Rolex Oyster, drove a supercharged battleship-grey 'Blower' Bentley, was a member of Blades (a fictional gentleman's club) and probably bought his suits and shirts around Savile Row. He gambled, womanised, ate and drank in the best establishments. Could a contemporary Bond, faced with the spectre* of public spending cuts and political correctness, afford such a lifestyle?

Bond of the books and films - how close is Craig's portrayal to what Bond would be today?

The Bond in the books was a public school boy (Fettes in Edinburgh) who had joined the Royal Navy. His pay as a naval officer wouldn't have funded his lifestyle and I suspect he supplemented this and his Secret Service pay with a private family income (although he no doubt had a generous expenses account with Her Majesty's Secret Service). 

James Bond of the films is shown by Daniel Craig as a modern version of the original, affluent and well-dressed. But how realistic is this interpretation? Nowadays, public spending cuts would have capped his expenses claims; hotels would be Travelodge rather than The Ritz. Any family income will have been eroded by years of recession and taxation. His salary would be within fairly modest civil service pay-scales.

Sean Connery - the film Bond closest to the book original?

On top of these financial considerations, operational, EU, health and safety and equality regulations make it unwise or impossible for the field operative to stand out through excess consumption. Car chases are strictly forbidden by M following recent costly litigation after Bond spun his pool car, a Nissan Qashqai, into some prized topiary during hot pursuit. Even his relationships with women have been curtailed after Ms Moneypenny's successful workplace harassment claim.

Bond must now blend in with the crowd. No more gambling, expensive dining or driving expensive cars. Given these financial and operational strictures, how would a modern Bond live and dress? He is, of course, a patriot who likes to buy British. Bond keeps an eye on Grey Fox Blog for new and interesting British menswear brands. He needs durable, comfortable yet smart clothes that won't shout 'spy'. He must also be careful in his choice of cars and equipment. Here is my idea of the modern Bond.

All British smart

All Made in Britain casual/work wear 

Some of the British-designed and/or made content of Bond's Tusting holdall

British-built transport

Suppliers

Albam - Johnstons of Elgin - Private White VC - Edition Scotland - Cheaney - Marks & Spencer - Loake - Drake's - Grosvenor Shirts - Patey Hats - Spy Equipment UK - Fan Optics - Tusting - D R Harris - Dents - Age of Reason Scarves - Bremont Chronometers - Land Rover - Nissan UK - Norton Motorcycles - Roberts Cycles - (Barr & Stroud no longer make binoculars in the UK)

*I promise that this isn't a pun as I didn't know the name if the new Bond film when I originally wrote this piece.

James Bond at the Barbican - does the " British icon" influence our own style?

A new exhibition opens today (6th July) at The Barbican to mark the 50th annniversary of the James Bond franchise. It shows the design and style behind an iconic fictional character.

Most men will deny being influenced by James Bond, but many would like to be an heroic spy and some of us buy cars, gadgets and clothes accordingly (see, for example, my article here about the true James Bond wristwatch). The revival of the original beautifully minimalist Conduit Cut suit, worn by the best ever Bond, Sean Connery, is further evidence of the urge to be 007 (see the first video below and Anthony Sinclair's website for more). The classic nature of Bond's wardrobe provides the more mature male with inspiration.

We sometimes forget that Bond is a fictional character, but much of his style and outlook came from his creator, Ian Fleming, who, like his creation, loved gadgets, dressed well and lived the exotic lifestyle.

The new exhibition is at the Barbican in London and lasts from 6th July until 5th September 2012. In these two Barbican videos the influences behind the design are discussed.

 

Isn't that Aston Martin DB5 achingly beautiful? I still have my childhood Corgi model of this car, with working ejector seat (with a bad guy who is flung out in a very satisfying way), pop-up rear bulletproof shield, hydraulic rams and machine guns concealed behind the sidelights.